Amancio Ortega, the third richest man in the world

Amancio Ortega, the Spanish businessman, president of the textile group Inditex (Industrias de Diseño Textil) has always been a refugee in normal and anonymous. His life and even her face has been for many years one of the best kept secrets of Spanish business.

Amancio Ortega is news today because according to List Bloomberg Millionaire , has placed third in the world's richest man, making him the richest in Europe. With a fortune of 39,500 million dollars (about 31,520 million), its beginnings were not easy.

This Galician, acquired his early knowledge of textiles and soon a business venture with which he named in 1963 by the name of Goa Apparel (initials of his name placed in reverse order) and where they began making quilted coats .

Slowly and with the idea of reducing costs and making clothes that could be sold at low prices, was born in 1975, the first Zara store in the street Torreiro of La Coruna. His family, a compact core that still remains on the Board of the company, and a small group of employees became the first team collaborator Zara Ortega and a few years became a business phenomenon, with few precedents in Spain. His trick is in the Just In Time , a successful strategic planning in many areas of great markets.

Diversification of products to reach all sectors of the population Iditex (matrix of the network business) has become the first apparel manufacturing in Spain and has not done anything wrong. The creation of firms Pull & Bear, Bershka and Oysho and the acquisition of the Massimo Dutti (1995) and Stradivarius (1999), are examples of diversification.

In addition to the textile business, Ortega has diversified its business initiative to other industrial sectors such as real estate, finance, car dealers or investment fund management.

We leave a documentary that explains how it has developed the rule Iditex