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|World & Business - Finance|
|Thursday, 02 August 2012 13:16|
The English Court further extended its opening hours , adapting well to the new law liberalizing schedules. Raising blisters on the small and medium businesses.
This company started from the July 15, supposedly, open 365 days a year. This measure is expected to increase jobs and thereby increasing the gross domestic product (GDP). A little suspicious because since this began to "open all day," the number of employees has not increased, even has been declining.
Assuming that the hiring of new employees end up doing it, would arise a problem that is rooted in unemployment and falling disposable income of families. With a measure of this type, improved the unemployment rate but not significantly increased disposable income of most people. That is, 20,000 jobs are not enough to greatly improve the disposable income of families.
Low prices 20% over 5000 items
Along with the new opening hours, the company The English Court drops by 20% and their prices to compete with the Mercadona and Carrefour.
The company decided to take the hard tag people face and to a high purchasing power, and be equal to prices in Mercadona and Carrefour, reducing the price to more than 5000 items.
This measure affects all their own supermarkets as the English Court, Hipercor Supercor Supercor Express. Referring to Mercadona and Carrefour, the company representative said "We have realized our mistake and instead of continuing with our policy of stability, we decided to update the weekly price by comparing ourselves with the big market."
The new pricing policy launched by the entity affects food products, whether fresh produce, grocery, deli, dairy, chilled, frozen, soft drinks, wines and spirits, including also the drugstore.
This drop will affect the 4,500 most popular products to the basket, setting a minimum rate and thereby ensure that their stores can find the most competitive prices.
Obsessed with fame off of expensive
The philosophy imposed by buyers to the company, is to expensive, even having promotions. According to the Director of Purchasing Power, Victor del Pozo, is a strategic action, with a stable character and vocation of permanence.