The book can not wait

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Culture & Science - Strange Inventions
Thursday, 19 July 2012 01:33

How many times do not buy, we get from the library or we borrow a book and it took an embarrassing amount of time to read it? These volumes must wait weeks, months or even years to finish reading that, forgotten in some corner of the house or joining us in the bag, as a mere ornament. Well that's not the case of "The Book That Can not Wait", an anthology of new American authors printed with special ink that upon contact with air and light fades.

El libro que no puede esperar de Eterna Cadencia

El libro que no puede esperar de Eterna Cadencia

Thus, after opening the vacuum sealed package, the reader has two months to finish reading the ephemeral texts before they disappear from its pages. This particular book is published by Argentina Eternal Cadence , and was created with the help of advertising agency Draft FCB who have been awarded several Cannes Lions 2012 for the project. An excellent work that calls us to be more and better readers in the most surprising and enjoyable as possible.

The book can not expect from Twins Music on Vimeo .




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