Ubisoft is preparing a new market for PS3 and Xbox 360

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Technology - Video Games
Sunday, 21 February 2010 15:08

There are not two without three. After Capcom and Sega announced favorable intentions regarding Nintendo Wii, Ubisoft has been quick to jump on the bandwagon and report that, from now focus their efforts primarily to address the Xbox 360 from Microsoft and PlayStation 3 from Sony .

ubisoft The move came after the company saw their numbers decrease in recent quarters compared expectations.

Although Assassin's Creed II has been a bestseller, with nearly 6 million units, multiple titles as movie based on James Cameron, Avatar, failed with the objectives initially submitted.

About this data, Yves Guillemot, chief executive of Ubisoft, said that despite the success of the second adventure of Altair and play Just Dance, the French company has failed to set their tax purposes.

According to them, is due to the massive recruitment DS handheld market which contributed less than 50% of profit compared with other years in the field of 'casual games'.

Guillemot continues to reveal that at the same time and in 2008, the year 2009 was the emergence of big titles made of very high quality. These justifications have been enough to concentrate on the great franchises and essentially on Xbox 360 and PS3, as are the two best selling consoles in the last three years.

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Finally, the primary responsibility for the company said it plans set for the 2011 fiscal year should reflect this policy change in the French giant.

Via | Joystiq

Images: Flickr (Image 1 and Image 2)


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